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Information For online shoppers and markets

Why online brand protection matters for you

Buying printing supplies online has become commonplace, and many customers appreciate the convenience of shopping online. However, online shopping also brings with it the risk of falling victim to counterfeiters trading on online marketplaces. ICCE is working to protect online shoppers and encourages them to remain vigilant.

We are active against counterfeiting online

ICCE and its members are active with various brand protection activities online. These efforts aim to protect customers, honest sellers, and marketplaces alike by combating infringing offers across the internet, from online marketplaces to social media networks and more. To achieve this goal, we work with multiple platforms. Our ICCE experts, for example, help them flagging suspicious listings and removing infringing online sellers.

ICCE also provides essential information for online buyers and resellers on how to spot suspicious offers and how to buy or sell authentic printing supplies online with peace of mind.

Avoid Suspicious offers when shopping online

Whether offline or online, ICCE generally recommends buying genuine imaging consumables only from trusted vendors, such as authorised resellers. In addition, shoppers should look out for the following red flags when buying brand-name printing supplies online:

Check the price

Be suspicious if the price is significantly lower than what you might usually see for genuine printing supplies. If the price seems too good to be true, it usually is.

Check the source

Be suspicious if information about the seller is missing. If in doubt, shoppers can check that key details are available, including contact details, company website, and VAT number if applicable.

Check the offer

Be suspicious of dubious offers, such as online auctions offering suspiciously large quantities, offers with unreasonable delivery charges or questionable payment methods, or unsolicited email offers.

Report if suspicious

If in doubt about an offer or a purchase, please contact our experts immediately. You can do so in any language via our ICCE website. Alternatively, you can reach out to the respective manufacturer, by clicking on the relevant brand name below.

Check the price

Be suspicious if the price is significantly lower than what you might usually see for genuine printing supplies. If the price seems too good to be true, it usually is.

Check the source

Be suspicious if information about the seller is missing. If in doubt, shoppers can check that key details are available, including contact details, company website, and VAT number if applicable.

Check the offer

Be suspicious of dubious offers, such as online auctions offering suspiciously large quantities, offers with unreasonable delivery charges or questionable payment methods, or unsolicited email offers.

Report if suspicious

If in doubt about an offer or a purchase, please contact our experts immediately. You can do so in any language via our ICCE website. Alternatively, you can reach out to the respective manufacturer, by clicking on the relevant brand name below.

Authenticate your Product

Various ICCE member brands provide support for consumers to check if a product may be counterfeit. To find out more, please click on the relevant brand name below: